SEPTEMBER 4, 2025 DRAFTKINGS FOOTBALL KICK OFF TOUCHDOWN CELEBRATION PROMOTION OFFICIAL RULES

 

NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. VOID WHERE PROHIBITED OR RESTRICTED BY LAW. AT THE TIME OF ENTRY INTO THE PROMOTION AND WINNER SELECTION, YOU MUST: (i) BE A LEGAL RESIDENT OF THE UNITED STATES AND PHYSICALLY PRESENT AT BROOKLYN BOWL PHILADELPHIA LOCATED AT 1009 CANAL STREET, PHILADELPHIA, PA 19123; AND (ii) BE AT LEAST TWENTY-ONE (21) YEARS OF AGE.

  1. Promotion: September 4, 2025 DraftKings Football Kick Off Touchdown Celebration Promotion (“Promotion”).

  1. Sponsor: DK Crown Holdings Inc., 222 Berkeley St., 5th Floor, Boston, MA 02116 (“Sponsor”).

  1. Acknowledgement: As a condition of participating in the Promotion, you agree to be fully and unconditionally bound by these September 4, 2025 DraftKings Football Kick Off Touchdown Celebration Promotion Official Rules (“Official Rules”), the DraftKings General Rules (“General Rules”), and the decisions of Sponsor, whose decisions shall be final and binding in all respects, and you agree to fully and unconditionally waive any right to claim ambiguity in the Promotion, the Official Rules, or the General Rules. The General Rules are attached as Exhibit A to these Official Rules and are incorporated herein by reference.

  1. Entry Period: The Promotion entry period begins at 6:00 PM Eastern Time on September 4, 2025 and ends at 11:00 PM Eastern Time on September 4, 2025 (the “Entry Period”). All references to time of day contained in these Official Rules refer to the Eastern Time Zone. Sponsor’s computer shall be the official clock for all purposes of the Promotion. Sponsor may update the Entry Period in its sole discretion.

  1. Eligibility: The Promotion is open only to individual legal residents of the United States who, at the time of entry into the Promotion, are: (i) at least twenty-one (21) years of age, (ii) are physically present at the Brooklyn Bowl Philadelphia located at 1009 Canal Street, Philadelphia, PA 19123 at the time the winner is announced, (iii) reside within fifty (50) miles of the Brooklyn Bowl Philadelphia located at 1009 Canal Street, Philadelphia, PA 19123 at the time of entry, (iv) are not voluntarily or involuntarily excluded (including self-exclusion) from play on DraftKings; (v) are not included on any jurisdiction-wide gaming or daily fantasy sports exclusion list; (vi) are not temporarily or permanently banned from playing on any DraftKings website or mobile application; and (vii) maintain any DraftKings accounts in good standing. You must at all times during the Promotion abide by and satisfy all requirements in these Official Rules and the General Rules. Employees, officers, and directors of Sponsor and Sponsor’s parents and subsidiaries, and each of the preceding’s respective affiliates, agents, and advertising, public relations, and promotion agencies, and members of each of the preceding’s immediate families (i.e., spouses, parents, children, and siblings, and their respective spouses) and those living in the same household are not eligible to enter the Promotion.

  1. How To Enter: There is one (1) method of entry for the Promotion. Entry is free. You must enter by completing the entry form at the Promotion table within Brooklyn Bowl Philadelphia located at 1009 Canal Street, Philadelphia, PA 19123 during the Entry Period. You may be asked to log into your DraftKings account to verify eligibility and that the entrant is not a self-excluded user.

 

Limit: one (1) entry per person. Any attempt by any entrant to obtain more than the permitted number of entries by using multiple and/or different identities, forms, registrations, addresses (including but not limited to email addresses), or any other method will void all of such entrant’s entries, and such entrant may be disqualified at Sponsor’s sole and absolute discretion. Sponsor shall not be liable for any problems, issues, or errors that occur during the entry process, including, without limitation, late, incomplete, delayed, undelivered, or misdirected entries, and Sponsor shall not have any obligation to advise an entrant of a late, delayed, misdirected, incomplete, invalid, or undeliverable submission or entry. No illegible, incomplete, forged, or altered entries will be accepted. All entries become the exclusive property of the Sponsor and will not be acknowledged or returned. In the event of a dispute as to the identity of an entrant, the authorized account holder of the email address associated with the individual who made the entry will be deemed to be the proper entrant. The “authorized account holder” is the natural person assigned an email address by an Internet access provider, online service provider, Internet service provider or other organization (which may include an employer) responsible for assigning email addresses for the domain associated with the submitted email address. Potential winners may be required to show proof of being the authorized email account holder. Entries specifying an invalid, non-working or inactive email address will be disqualified and ineligible to win.

  1. Prizes and Odds of Winning: Odds of winning depend on the number of eligible entries received during the Entry Period. There will be three (3) winners. Three (3) winners will be selected after conclusion of the Entry Period. Sponsor may modify the prize selection times in its sole and absolute discretion. Subject to verification of eligibility and compliance with these Official Rules and the General Rules, one (1) first (1st) place prize winner of the Promotion will receive one (1) autographed jersey, and the second (2nd) and third (3rd) place winner of the Promotion will each receive one (1) Yeti cooler prize pack (each a “Prize”).

 

The winner selected by Sponsor pursuant to and in accordance with Section 8 below will receive the Prize.

 

Prize Restrictions: Sponsor reserves the right, in its sole and absolute discretion, to substitute any Prize with an equivalent prize of equal or greater value. All applicable federal, state, and local taxes, and all fees and expenses related to acceptance and use of a Prize not specifically stated herein are the sole responsibility of the applicable winner. Sponsor will not replace a Prize in the event it is lost or stolen. Sponsor is not responsible for any delay or cancellation of Prize delivery due to unforeseen circumstances or circumstances outside of its control. The Prize is limited to the item specifically mentioned in Section 7 above. The Prize is not redeemable for cash or transferrable. The winner is responsible for all other costs that may be associated with the Prize he or she receives. Winner is responsible for booking all of its travel and lodging reservations and acknowledges and agrees that DraftKings has no responsibility for booking any travel or lodging for Winner. Additional restrictions, conditions, and limitations may apply.

 

  1. Selection of Winners: After the Entry Period, Sponsor will select the potential Prize winners from among all eligible entries received during the Entry Period. Winners will be selected using the determination of the best touchdown catch and celebration by an entrant during the Entry Period. Each catch and celebration can achieve a maximum of six (6) possible total points with 6 being the highest score. Judges will consider how well the pass is caught and also the energy, creativity, and authenticity of the touchdown celebration. The odds of winning are based on the number of eligible entries received during the Entry Period. The potential Prize winners will be announced, and the potential Prize winners must be present at Brooklyn Bowl Philadelphia located at 1009 Canal Street, Philadelphia, PA 19123 at the time of selection. Upon verification of the potential Prize winners’ eligibility, the Prize winners will be provided with details on how to receive their Prize. Winners may need to provide a valid shipping address to Sponsor to receive the Prize. If a potential winner does not promptly present themselves as the winner to claim their prize (i.e., within ten (10) minutes of the winner being announced) or does not meet the eligibility restrictions herein, an alternate potential winner may be selected by Sponsor.

 

  1. Questions: In the event you have any questions regarding the Promotion, send an email to support@draftkings.com with the subject line “September 4, 2025 DraftKings Football Kick Off Touchdown Celebration Promotion Question”. No email answer pursuant to the foregoing may replace, amend, or otherwise change these Official Rules or the General Rules.

  1. Winner List: For any legally required winner list, send a self-addressed stamped envelope (unless otherwise prohibited by local law) to DraftKings, 222 Berkeley St., 5th Floor, Boston, MA 02116, Attn: September 4, 2025 DraftKings Football Kick Off Touchdown Celebration Promotion Winner List. All such requests must be received within three (3) months after the end of the Entry Period.

 

THE INFORMATION YOU PROVIDE WILL ONLY BE USED IN ACCORDANCE WITH THESE OFFICIAL RULES, THE DRAFTKINGS GENERAL RULES, AND SPONSOR’S PRIVACY NOTICE (WHICH IS AVAILABLE AT https://www.draftkings.com/help/privacynotice).

EXHIBIT A

DRAFTKINGS GENERAL RULES

 

NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. VOID WHERE PROHIBITED OR RESTRICTED BY LAW.

 

  1. Conflict Between Rules: These DraftKings General Rules apply to the Promotion offered by Sponsor unless modified or superseded by the Official Rules. In the event that any provision of the Official Rules conflicts with any provision of the General Rules, the terms of the Official Rules shall prevail with respect to such matter. Sponsor reserves the right to interpret the rules of the Promotion in its sole discretion, and such interpretation shall be binding upon all participants.

 

  1. Entry Restrictions: Any forms of entry other than those described in the Official Rules, including, but not limited to, multiple submissions, submissions using a false identity, submissions made by/on behalf of another individual, or submissions made through the use of a device or artifice to generate multiple submissions are void. False or deceptive submissions or acts may render an entrant ineligible to participate in the Promotion, and Sponsor reserves the right to disqualify any entrant from the Promotion who attempts to undermine the legitimate operation of the Promotion, acts in a disruptive manner, or violates these General Rules or the Official Rules. In the event of a dispute over the identity of an entrant, entry will be deemed submitted by the authorized account holder of the email address associated with the entry. Sponsor reserves the right to require entrants to show proof of being the authorized account holder. All entries become the property of Sponsor and will not be acknowledged or returned. Entrant is responsible for all online charges incurred with any Internet service provider and/or wireless carrier.

 

  1. Selection of Winners: The potential winner(s) for the Promotion will be determined from all eligible entries received during the Entry Period. The potential winner(s) of the Promotion will be notified according to the Official Rules for the Promotion.

 

  1. Winner Verification: Potential winner(s) are subject to verification of eligibility and compliance with these General Rules and the applicable Official Rules. Except where prohibited by law, potential prize winner(s) may be required to complete and return an affidavit of eligibility and liability and publicity release (“Affidavit”) within the time period set forth in Sponsor’s notification. In the event a potential prize winner: (i) cannot be reached for whatever reason after a reasonable effort has been exerted or a winner notification or Affidavit is returned as undeliverable; (ii) declines or cannot accept, receive, or use a prize for any reason; (iii) does not respond within any specified or applicable time periods; (iv) is found to be ineligible to enter the Promotion or receive a prize; (v) cannot or does not comply with these General Rules and/or the applicable Official Rules; or (vi) fails to fulfill the Affidavit-related obligations, such potential prize winner may be disqualified from the Promotion and an alternate potential prize winner may be selected, at Sponsor’s sole discretion, even if the disqualified potential prize winner’s name has been publicly announced. If Sponsor decides to select an alternate potential prize winner, the alternate will be determined from all eligible entries received during the Entry Period and notified according to the Official Rules for the Promotion. Sponsor reserves the right to repeat this process until an alternate potential prize winner complies with all eligibility and verification requirements. Sponsor also reserves the right to modify the notification and Affidavit procedures in connection with the selection of an alternate prize winner, if any, in its sole discretion.

 

POTENTIAL PRIZE WINNER(S) ARE SUBJECT TO VERIFICATION BY SPONSOR. SPONSOR’S DECISIONS AS TO THE ADMINISTRATION AND OPERATION OF THE PROMOTION, ANY CHANGES TO THESE GENERAL RULES OR THE OFFICIAL RULES, AND THE SELECTION AND VERIFICATION OF THE POTENTIAL PRIZE WINNER ARE FINAL AND BINDING ON EACH ENTRANT IN ALL MATTERS RELATED TO THE PROMOTION.

 

  1. Prize Restrictions: Each prize will be awarded only if the potential prize winner fully complies with these General Rules and the applicable Official Rules. All prize details are at the sole discretion of Sponsor, and any depiction of the prizes, in Promotion materials or otherwise, is for illustrative purposes only. No transfer, refund, cash redemption, substitution, replacement, or cash equivalent for a prize will be made. Sponsor reserves the right, at its sole discretion, to substitute any prize for another prize of equal or greater value for any reason.

Sponsor shall have no responsibility or obligation to a potential prize winner who is unable or unavailable to, or who does not for any reason, accept or utilize their prize. In the event of non-compliance with these General Rules or the Official Rules, or if a prize is unclaimed or returned as undeliverable, the prize will be forfeited. A forfeited prize may be awarded to an alternate potential prize winner, at Sponsor’s sole discretion. Taxes and fees associated with a prize, if any, are the sole responsibility of the prize winner. Sponsor is responsible only for prize delivery and expressly disclaims responsibility for prize utility, quality, or otherwise.

 

ALL PRIZES ARE AWARDED AS IS AND WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING, BUT NOT LIMITED TO, IMPLIED WARRANTIES OF MERCHANTABILITY OR FITNESS FOR A PARTICULAR PURPOSE. SOME JURISDICTIONS MAY NOT ALLOW (OR MAY LIMIT) DISCLAIMERS OF CERTAIN WARRANTIES, IN WHICH CASE THE FOREGOING DISCLAIMERS WILL BE ENFORCED TO THE MAXIMUM EXTENT PERMITTED BY LAW.

 

  1. Publicity Rights and Use of Personal Information: Except where prohibited by law, by participating in the Promotion offered by Sponsor or accepting a prize, you grant Sponsor and/or Sponsor’s designees the right to use your name, photograph, likeness, statements, biographical information, voice, city and state address, and other identifying information for advertising and promotional purposes for the Promotion in which you participated as well as any other advertising and promotional purposes, worldwide, and in perpetuity, in any and all forms of media, now known or hereafter devised without additional compensation, review or approval rights, notification, or permission. By participating in the Promotion offered by Sponsor or accepting a prize, you acknowledge that you will be sharing your personal information with Sponsor, and you agree that Sponsor may use your personal information for marketing and other purposes. You may opt out of notices from Sponsor regarding future promotional or marketing offerings at any time through your account under the Preferences tab by clicking “email preferences.”

YOU FURTHER ACKNOWLEDGE AND AGREE THAT YOUR PERSONAL IDENTIFYING INFORMATION MAY BE DISCLOSED TO THIRD PARTIES INCLUDING, WITHOUT LIMITATION, PLACING YOUR NAME ON A WINNER’S LIST.

 

  1. Choice of Law and Disputes: The Promotion will be governed by the internal laws of the Commonwealth of Massachusetts. Any and all legal actions or claims arising in connection with the Promotion must be brought in a court of competent jurisdiction within the Commonwealth of Massachusetts. Except where prohibited by law, each entrant agrees that: (i) any and all disputes, claims, and causes of action arising out of or connected with the Promotion or any prize shall be resolved individually, without resort to any form of class action, and exclusively by state or federal courts situated in Boston, Massachusetts; (ii) any and all claims, judgments, and awards shall be limited to actual out-of-pocket costs incurred, but in no event attorney’s fees; (iii) no punitive, incidental, special, consequential, or other damages, including without limitation, lost profits, may be awarded (collectively, “Special Damages”); and (iv) entrant hereby waives all rights to claim Special Damages and all rights to have such damages multiplied or increased.

 

  1. Conditions of Participation and Limitations of Liability: By participating in the Promotion offered by Sponsor, each entrant accepts the conditions stated in these General Rules and the applicable Official Rules, agrees to be bound by the decisions of Sponsor, and warrants that he or she is eligible to participate in the Promotion.

By participating in the Promotion, entrants hereby release, hold harmless, covenant not to sue, and forever discharge Sponsor, its respective parent companies, affiliates, subsidiaries, retailers, divisions, dealers, advertising and Promotion agencies, and all others associated with the development and execution of the Promotion, and each of its and their directors, employees, officers, and agents from and against any and all claims, actions, damages, losses, liabilities, costs, expenses, injuries, or causes of action of any kind that in any way now or hereinafter may arise from or relate to the Promotion, including without limitation (i) the administration of the Promotion, including, but not limited to, typographical, printing, seeding, human or other errors relating to or in connection with the Promotion, the processing of entries, the selection of winners, the announcement of the prize or any related materials, inaccurate, fraudulent, incomplete, illegible, late, lost, stolen, misdirected, undelivered, incomplete, or damaged entries, any delays in delivery or lack of availability of the prize or prize materials and/or (ii) entrants’ participation in the Promotion offered by Sponsor, their acceptance or use of a prize, or participation in any prize related activities, including, without limitation, any travel related thereto, and death and bodily injury (including emotional distress), due in whole or in part, directly or indirectly, to participation in the Promotion or any Promotion-related activity and for any claims or causes of action based on publicity rights, defamation, or invasion of privacy, liability, loss or damages arising from or in connection with the awarding, receipt, and/or use or misuse of any prize, or participation in any prize-related activities.

 

Sponsor reserves the right at its sole discretion to disqualify any individual who is found to be (i) acting in violation of these General Rules and the applicable Official Rules or (ii) acting in an unsportsmanlike or disruptive manner, with the intent to disrupt or undermine the legitimate operation of the Promotion, or with the intent to annoy, abuse, threaten, or harass any other person.

 

Sponsor reserves the right to amend these General Rules or the Official Rules at any time, and it is your responsibility to review these General Rules or the Official Rules for any changes. By participating in the Promotion or accepting a prize after we change these General Rules or the Official Rules, you accept all changes thereto.

 

Sponsor may reschedule, delay, postpone, alter, or modify the Promotion, or cancel the Promotion altogether, in the event Sponsor determines, in its sole discretion, that a Promotion cannot be continued with as contemplated. Without limiting the foregoing, in the event of a Force Majeure Event (as defined below), Sponsor may reschedule, delay, postpone, alter, or modify the Promotion, or may cancel the Promotion altogether. As used herein, "Force Majeure Event" shall mean the interruption of or material interference with Sponsor's ability to hold, execute, or administer the Promotion and/or to grant a prize by any cause or occurrence not within Sponsor's reasonable control, including, but not limited to, fire, flood, epidemic, pandemic, earthquake, explosion, hurricane, terrorist threat or activity, public health emergency (e.g., COVID-19), act of God or public enemy, satellite or equipment failure, riot or civil disturbance, war (declared or undeclared), or any federal, state or local government law, order, or regulation, or order of any court. In the event that the Promotion is terminated or cancelled for any reason whatsoever, the approximate retail value of the prize(s) will be awarded to the extent required by law.

 

CAUTION: ANY ATTEMPT TO DELIBERATELY DAMAGE SPONSOR’S WEBSITE OR UNDERMINE THE LEGITIMATE OPERATION OF THE PROMOTION OFFERED BY SPONSOR IS A VIOLATION OF CRIMINAL AND CIVIL LAWS. SHOULD SUCH AN ATTEMPT BE MADE, SPONSOR RESERVES THE RIGHT TO SEEK DAMAGES FROM ANY SUCH INDIVIDUAL TO THE FULLEST EXTENT PERMITTED BY LAW.

 

  1. Privacy Policy: Entrants may receive email correspondence from, or on behalf of Sponsor, subject to Sponsor’s privacy notice, available at https://www.draftkings.com/help/privacynotice. Any questions regarding privacy matters should be directed to the address set forth in the applicable Official Rules for important information regarding the collection, use, and disclosure of personal information by Sponsor.

 

  1. OPT-OUT: If you do not wish to receive any further notices from Sponsor regarding future promotional or marketing offerings, send an email to privacy@draftkings.com.